A 2-in-1 Botanical Ritual to Purify and Hydrate.
 
The ultimate reset for your skin. 
Fresh Start is a multifunctional powerhouse designed to simplify your skincare ritual without compromising on luxury. This 2-in-1 formula bridges the gap between a deep-cleansing balm and a nutrient-dense treatment mask.
 
Crafted with the natural enzymatic power of raw honey and the deep-cleansing properties of Coconut Oil, it effortlessly melts away the day—dissolving impurities and makeup while infusing your skin with lasting moisture. The grounding, resinous notes of Frankincense paired with soothing Lavender turn your bathroom into a private sanctuary, leaving your complexion purified, soft, and remarkably radiant.
 
One jar. Two rituals. Endless glow.
 
🌱 The Ingredients & Benefits
Coconut Oil: A deep-cleansing base that dissolves dirt, excess sebum, and makeup while providing essential fatty acids to nourish the skin barrier.
Honey: Nature’s humectant. It draws moisture into the skin, provides gentle enzymatic exfoliation, and offers natural antibacterial benefits for a clear, glowing complexion.
Lavender Essential Oil: Calms skin irritation and provides a soothing, floral scent that turns your routine into a moment of relaxation.
Frankincense Essential Oil: Helps to tone and tighten the skin, reducing the appearance of pores and fine lines for a smooth, rejuvenated finish.
 
The Ritual (How to Use)
As a Daily Cleanser: Massage a small amount onto dry skin to break down oils and dirt. Use a warm, damp cloth to gently wipe away, revealing a polished, clean surface.
As a Restorative Mask: Apply a generous layer to clean skin and leave for 10–15 minutes. The honey acts as a natural humectant, drawing moisture deep into the skin for a plump, dewy finish.
 
Why it’s a West Five Story Staple:
Waterless Formula: Concentrated ingredients mean you only need a small amount for big results.
Minimalist Integrity: Only four pure, botanical ingredients—no fillers, synthetics, or "hidden" fragrances.
Honey-Powered: Naturally antibacterial and calming, making it a favorite for those with reactive or dull skin.
 
Specifications & Ingredients
Size: 120 ml (4 oz)
Skin Type: Suitable for all skin types; especially beneficial for dry or dull skin.
Texture: A rich, velvety balm that transforms upon contact with the skin.
 
Ingredients: Cocos Nucifera (Coconut) Oil, Mel (Honey), Lavandula Angustifolia (Lavender) Oil, Boswellia Carterii (Frankincense) Oil.